Learning wine thanks to powerful MOOC emulation
نویسندگان
چکیده
Purpose MOOCs (Massive Open Online Courses) have gained popularity for e-learning purposes. Effectiveness depends on platform interface design and management which should create student cohesiveness and optimize collaboration. Design/methodology/approach A MOOC prototype is developed and E-learning applications pilot-tested for one semester with French business school graduate students. Findings Students use a mobile supported e-learning environment and report their experiences through writing a synthesis, building a Content Management System (CMS) and elaboration of a content curation system. Practical implications Students evaluate learning experience using a self-determination scale to measure the effectiveness of a prototype MOOC to learn wine marketing basics.
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